Premium Online Bookmaker BetFirst Launches Esports Betting

Berlin, Germany, January 9th, 2024, FinanceWire

BetFirst, one of the Internet’s most respected sportsbooks, just boosted its online betting offer by adding Esports wagering to its arsenal of gambling services. BetFirst, launched in 2011 as a brand of Sagevas LTD, a company founded in 2010, is a Belgian bookie focusing on central and western Europe. The platform already held a sizeable portion of the Belgium gambler pool, with its excellent sports, parimutuel betting, and casino sections. And now, thanks to the addition of Esports betting on this hub, it further expects to keep dominating the Belgium market.

According to Fortune Business Insights, the global Esports market pulled in worldwide revenues of $1.75 billion in 2023, an increase of $270 million compared to the 2022 figure. Projections say that this sector should keep growing at 21.5% per year until 2028 when it should reach worldwide annual revenues of $6.75 billion. Esports betting gets listed as a massive contributing factor to the rise of this entertainment form, as this market segment gets expected to produce an estimated market volume of $3.3 billion in the next four years. Hence, it should be no surprise that BetFirst selected to incorporate this genre of wagering into its gambling arsenal.

BetFirst Esports Betting

BetFirst believes that the inclusion of Esports will bring new demographics to the platform. The site now accepts wagers on Counter-Strike, League of Legends, Dota 2, StarCraft 2, PUBG, Call of Duty, Rainbow Six, and Valorant competitions. It also allows gambling on eFootball, eBasketball, and eHockey simulated contests. Naturally, live wagering is possible for all of these, with Twitch streams featured for most events listed.

BetFirst gamblers can make winner wagers and bet on totals, handicaps, and correct scores. Plus, they can utilize various specialty markets with advanced betting features available. So, the Esports offer at BetFirst is comparable to the standard sports one.

The eSports odds formats available at BetFirst are decimal, fractional, American, Indonesian, Hong Kong, and Malaysian. Over five thousand video game events get presented for wagering entertainment at BetFirst, with most featured platform promos valid for these.

About BetFirst

Sagevas LTD from Bruxelles, Belgium, founded this gambling website that this company established in 2015. However, in June 2023, Betsson AB announced that it purchased this brand for €120 million, with €3 million of this payment getting subjected to undisclosed conditions.

First in Fun, First in Cash – is BetFirst’s slogan. The brand’s sports gambling site utilizes the SBTech betting solution, a leading one from this software developer that has been around since 2007, providing end-to-end turnkey solutions in the B2B gaming/wagering sphere. Its sportsbook is highly versatile and usually lists over ten thousand unique weekly events from over thirty sports. Live betting on an average of two hundred games is possible on most weekends, and SBTech’s betting software allows for customization and has multiple risk-management options for gamblers.

BetFirst stands out from the competition by also giving users with a positive balance of more than €5 who have bet in the past two days access to watch Serie A, Ligue 1, La Liga, FA Cup, Wimbledon, Roland Garros streams, and real-time video feeds from loads of other premium sports events.

The site implements state-of-the-art wagering features like the cash-out option for in-play gambling, incorporating a complex bet-builder, and promising instant payouts through a wide range of payment methods for Belgian bettors and casino gaming fans.  

About Betsson AB

Betsson AB is a Swedish company that has been active in the gambling industry since 1963. It is a publicly traded entity whose stock can get bought and sold on the Nasdaq Stockholm exchange. It now functions primarily out of Ta’ Xbiex, Malta, with a staff count surpassing eighteen hundred.

Betsson owns multiple Malta-based subsidiary entities, and in November 2017, it integrated fantasy sports across its platforms, including at its UK-facing bookmaker – BetSafe. In 2021, the company opened a new office in Minsk, Belarus, expanding its operation in Eastern Europe, and the following year, it further grew its presence in Eastern/Central Europe while making substantial headway in Central Asia and Latin America.

Aside from BetFirst and BetSafe, some other renowned Betsson-owned brands are NordicBet, CasinoEuro, Triobet Casino, MrSmith Casino, EuroCasino, and Dhoze Casino.

For more info on BetFirst – 

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